Safe at What Home: What City Without a Baseball
Franchise
Would be Best Able to Support one?
Hartford?
According to the Scarborough Study, Hartford, Connecticut had the most
avid
baseball fans of all the cities without a Major League Baseball
franchise.
In comparing the study's findings to the Hartfore region, we see
in
the
map of males in the Hartford area that Hartford does not have a
high male population, but neither do Boston
or New York. Both of these cities have have long supported their
baseball
franchises. Yet, in looking at
map of married persons in the Hartford area we do see that Hartford
does have a relatively high population of married
persons. This corresponds to the Scarborough Study's finding that
most
Major League Baseball fans are married (58%).
Aside from the study, I thought of some other important
demographics that I believe Major League Baseball should consider in
the location of baseball teams.
18-29 year olds:
A map of the continental United States showing
18-29
year olds
, normalized by area using ten "natural breaks," shows that the
Hartford
area in southern New England has a relatively high population when
compared
to the rest of the country. Another
map of the Southern New England region confirms our suspicions.
Notice how Hartford has a relatively large
population of 18-29 year olds and it sits between two even higher
concentrations
in the Boston and New York areas. This
map of 18-29 year olds in the Hartford area zooms in on this
relationship between the three cities. Due to its
relatively high population and the fact it sits between two very high
populations
of 18-29 year olds, I believe major league baseball would be wise to
consider
Hartford as a possible location for a Major League Baseball franchise.
Hispanics
Current and desired demographics may well include Hispanics, who are
well
represented among Major League Baseball players. This high
percentage
is a result of the game's immense popularity in the Caribbean nations,
Mexico
and Venezuela. Although I have not observed any evidence
concerning
the level of baseball fandom for Hispanics, due to the high percentage
of
Hispanic players in Major League Baseball, I believe their
demongraphics
should be considered when analyzing the validity of a franchise.
Here
is a map of the Hispanic population
normalized
by area in Southern New England and the Mid-Atlantic regions
. Notice how Hartford, like the Washington, D.C. area, has a
relatively
high Hispanic population, especially in comparison to other baseball
markets,
notably Baltimore, Pittsburgh, and Cleveland.
Asians:
Since baseball is very popular in Japan, and due to the recent influx
of
Japanese players into the Major Leagues, I believe it is wise to
consider
Asian demongraphics. As one can see from this
map of the Asian population in the continental U.S.
, Hartford is very close to a large concentration of Asians in the New
York
City region. By zooming in on the Northeast, we see
through this map that Hartford's population, when normalized by
square miles, has a higher
Asian population within its specific county than all of the other
cities
with baseball franchises in that region. These maps certainly
make
a strong case for Hartford to have a baseball team if one is valuing
the
Asian demongraphics.
Blacks:
Although I have not located any statistics to support my claim,
I
believe that baseball has fallen behind basketball and football with
regard
to the average African-American sports fan. A strong reason may
relate
to the fact that football and basketball have a greater percentage of
black
players than does baseball. In looking at the Northeast part of
the
country, it is clear from our map of the
black
population that Hartford does not possess as large a black
population as the other
cities with baseball franchises. If one values the
African-American
demographic with regards to the survival of a Major League Baseball
franchise,
one would probably not support a decision to place a team in Hartford.