Week 8, Friday Lecture Outline
- I. Antecedents of cooperation
- II. Some real world consequences
- III. Mazda's story
- history -- legacy of post-war labor conflict
- engineering -- need for flexibility
- market -- small and specialized
- culture -- collectivist orientation
- team management -- quality circles
- egalitarianism -- fewer status distinctions
- commitment -- increased loyalty
- high performance -- fewer defects and greater market share
- How does Mazda's response to crisis compare with GM's response?
- How many cooperative practices can you identify?
- What role does training play?
- Could Mazda's approach work in the US?
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