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Wednesday, October 19, 2005

The invisible hand at work

From the NY Times:
"It's not just getting an earlier start on the Christmas season, it's getting to shoppers before they see their first heating bills, while the weather is still good," said Candace Corlett, a principal at WSL Strategic Retail, a consulting company in New York.

"The smartest thing a retailer can do is get consumers to buy now, because they have the cash now," she said. "Not only is there the fear of higher fuel prices later, but if we're hit with a very cold November or December, that would really scare shoppers."
Not a word in the article about how many people may freeze to death on Christmas morning clutching their toys, jewelry and gadgets.