STRAT 601 is the core
strategy course in the evening MBA program. In this course, we examine the
fundamental question of strategy: Why are some firms more successful than
others? This course analyzes the sources of competitive success among firms
and helps students develop the knowledge and skills necessary to be an effective
strategy analyst, be it as a manager, a management consultant, or an investment
banker. We will also tackle the complexity of analyzing the business enterprise
in this era of increased uncertainty, technological change, and globalization.
Strategy, Technology, and the Management of Innovation, STRAT 673
(MBA)
Strategy, Technology, and the Management of Innovation provides a
strategic perspective to technological innovation and its effects on
industries and firms as a foundation for building an understanding
of technology strategy. The emphasis throughout is on the
development and application of conceptual models that clarify the
interaction between competition, patterns of technological change,
and the structure and development of internal firm capabilities. The
course adopts the perspective of a general manager—an individual
charged with diagnosing complex situations and resolving them in
ways that enhance organizational performance—and emphasizes how
general management decisions may contribute to the creation and
capture of economic value through innovation. The course is
organized around three broad questions: How do firms create value
through technological investment, how can managers capture value
from their technological investments, and how should managers
assemble and organize knowledge resources to optimize their
innovative output? In considering these questions we will develop an
understanding of the types of technologies and markets that allow
firms to create and profit from innovation as well as why many firms
fail to incorporate new technology in a timely manner.
Strategy for Technology Commercialization, STRAT 647
(MBA)
From the life sciences to materials engineering to software, new
discoveries with the potential to transform markets and create
exciting new business opportunities continue to emerge. What factors
should you consider when commercializing new technologies? How can
you evaluate the trade-offs among different commercialization plans?
This course examines strategic issues that must be addressed to
exploit opportunities in the commercialization of new technology. A
key feature of the course is a "strategic opportunity evaluation" of
an actual early stage technology as a group project. Students may
propose their own technology or select from actual inventions
disclosed to the UM Office of Technology Transfer. This course is
cross-listed as ES 647.
Doctoral Seminar in Strategy: Technology Dynamics and Firm
Strategy, STRAT 897
(PhD)
The objectives of this seminar are to provide an overview of
important work in the economics of technological change and
technology policy, and to analyze the role of innovation in firm
strategy. The implications of historical, behavioral,
institutional, and organizational perspectives on innovation,
strategy, and policy receive particular attention in this course.