Section 3: A 14-Week case-based course outline

In this course, emphasis is on cases. They are an attempt to simulate the socially complex context in which innovation decisions must be taken. Although there are lecture sessions every so often, the instructor counts on students to read the assigned chapters to build the foundation on which case discussion will take place. 


The required text is: Innovation Management: Strategies, Implementation, and Profits, by Allan Afuah, Oxford University Press, NY, 1998.




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