Innovation Management
Strategies,
Implementation, and Profits
By Allan Afuah
Oxford
University Press, 1998
Table of Contents:
Preface I. Fundamentals -Models of Innovation -The Underpinnings of Profits: Competences, Endownments, and Knowledge -Sources and Transfer of Innovation II. Strategizing -Recognizing th Potential of an Innovation -Reducing Uncertainty: The Role of Technological Trends, Market Regularities, and Innovation Strategy -Choosing a Profit Site: Dynamic Competitive Analysis -Strategic Choice of Environmental Determinism -Identifying Potential Co-opetitors III. Implementation and Protection Profits -Financing Entrepreneurial Activity -Implementation of the Decision to Adopt -Protecting Entrepreneurial Rents IV. Globalization -Globalization for Innovation -Innovating for Emerging Economies -Role of National Governments in Innovation -Strategic Innovation Process Appendixes -Appendix 1. Dominant Designs and Standards -Appendix 2. Some Organizational Structures -Appendix 3. Organizational Boundaries -Case Study. Netscape Communication Corporation |